"A HEALTHY, CLEAN, AND SAFE ENVIRONMENT FOR ALL!"
Fondée en 2017, et basée dans la périphérie nord d’Antananarivo, la capitale de Madagascar, la SOMAPRO est une industrie spécialisée dans la manufacture de produits d’entretien et d’hygiène ainsi que de produits cosmétiques et parapharmaceutiques. L’entreprise est avant tout une belle aventure humaine. Comme l’indique son slogan : « Bâtie par des Hommes, pour les Hommes, et au service des Hommes », la SOMAPRO se donne pour vocation de simplifier le quotidien des Malagasys à travers les variétés de produits qu’elle propose. L’entreprise, aujourd’hui positionné comme leader à Madagascar sur le marché des produits d’hygiène, d’entretien et de nettoyage ménager et professionnel, est née d’une volonté de permettre à chacun de vivre paisiblement dans un environnement sain, propre et sécuritaire. À travers notre large gamme de produits, entièrement conçus et fabriqués à Madagascar, c’est le quotidien de tous les Malagasy que nous aspirons à servir. En effet, sous la marque IMPEC, nous fabriquons et distribuons une gamme complète de produits d’entretien et d’hygiène ménager composés de plus d’une centaine de références. Les produits de beautés sont quant à eux développés sous les marques VAO COCO, VAO SHAMPOOING et MAGNEVA. Par ailleurs, les produits de la gamme parapharmacie portent la marque TSARA. Les distributeurs et recharges professionnels d’articles hygiéniques sont quant à eux, présentés sous la marque CARMEN. Enfin, nos produits d’entretien automobiles ont été élaborés sous la marque CLEANAUTO. Avec le panorama de produits que nous proposons, sous sept marques différentes qui appartiennent intégralement à SOMAPRO, notre principal objectif est de fournir des produits du quotidien de qualité hors pairs et qui répondent aux critères d’efficacité optimale et aux normes internationaleEDF Founded in 2017 and based in the northern outskirts of Antananarivo, the capital of Madagascar, SOMAPRO is an industry specialized in the manufacture of cleaning and hygiene products as well as cosmetics and para-pharmaceutical products. The company is above all a great human adventure. As its motto says: "Built by Men, for Men, and at the service of Men," SOMAPRO is dedicated to simplifying the daily lives of Malagasy people through the wide range of local made products it offers. Today, the company is positioned as a leader in Madagascar in the field for hygiene, household, and professional cleaning products. SOMAPRO was born out of a desire to allow everyone to live peacefully in a healthy, clean, and safe environment. Through our wide assortment of hygiene products, entirely designed and manufactured in Madagascar, we aspire to serve the daily needs of all Malagasy people. Indeed, under the brand IMPEC, we manufacture and distribute a complete range of household cleaning and hygiene products consisting of over a hundred goods. Beauty products are developed under the brands VAO COCO, VAO SHAMPOOING, and MAGNEVA. Furthermore, products from the para-pharmacy range bear the TSARA brand, mostly manufactured with natural products of Madagascar. Furthermore, professional hygiene dispensers and refills are presented under the CARMEN brand. Finally, our automotive cleaning products have been developed under the CLEANAUTO brand. With the array of products we offer, under seven different brands owned entirely by SOMAPRO, and proudly produced in Madagascar, our goal is to provide unparalleled quality products that meet the criteria of optimal efficiency as well as international excellency standards.
Our manufacturing unit based in Antananarivo is equipped with state-of-the-art automated production equipment and a cutting-edge quality control laboratory to provide products that perfectly meet the needs and purchasing power of the Malagasy population. SOMAPRO is committed to locally manufacture products in Madagascar, proudly challenging international imported hygiene and cleaning products, both in terms of quality and price. This is how we wish to highlight and develop Malagasy expertise and know-how, of which we are proud, and which we wish to see shine throughout the world!
FOR A CLEAN ISLAND!
Because environmental issues also involve ensuring a clean planet, we are committed to promote environment protection in each and every action we undertake. In this framework, we ensure that our manufacturing process emits no pollutants, and the water waste from our production is 100% recycled to preserve groundwater by avoiding any discharge of chemical substances. Additionally, all plastic waste from our factory is collected by partners in the recycling field to avoid any type of pollution.
THE KEYWORD OF OUR MANAGEMENT!
Mutual aid and social responsibility are the watchwords of SOMAPRO's management. This is how we commit every month, and throughout the year, to carry out actions aimed at mutual aid to bring our touch of well-being to the most deprived people around us, in Madagascar. This translates into the distribution of hot meals in surrounding localities, participation in actions related to health and emergency care, organizing blood donation campaigns, and other diverse and varied actions.
OUR TALENTS ARE OUR PRIDE!
At SOMAPRO, solidarity and social responsibility are at the heart of everything we do. We believe it's important to give back to our community, which is why we make a point to conduct monthly acts of kindness and support various causes all year round. Whether it's through distributing hot meals to those in need, contributing to healthcare and emergency services, or hosting blood drives, we strive to make a positive impact on the world around us by engaging in a wide range of charitable activities.
